Investing in diversity together, to create a more balanced future.

Time and time again we have seen how a truly diverse, supportive business landscape is the key to more successful investments.

There are a number of reasons why women are under-represented as angel investors, but a key point is concern over a lack of knowledge on how to invest in start-ups. Without that knowledge, many women don’t have the confidence to step into angel investing.

While it is true that angel investing is a unique asset class with its own peculiarities, it is possible to learn how to invest in early stage start-ups, and at HERmesa we strongly believe that the best way to learn is by doing.

HERmesa provides a solid educational framework to its members via webinars and case studies, delivered by experienced angels.  By offering a relatively low initial ticket size (£2k) to our investors we facilitate quick, hands-on learning and the construction of a diversified portfolio, which is key to ensuring healthy returns.

Education talks presented by experienced angel investors - both male and female - include:

Portfolio maintenance, subsequent funding rounds and liquidity events
How to Scan Pitch Decks
How To Perform Due Diligence
How to stress-test early stage financial projections
How to understand a shareholder agreement
Sector Specific Investing Seminars

The Investment Process

HERmesa members source and pre-screen deals before presenting them to their fellow investors
Review the pitch deck and vote to proceed
Overview & Vote
In-depth Company and Investment Overview.  Vote to proceed
Due Diligence
Due Diligence & Vote to Fund
HERmesa investors invest in the start-up

While each investor chooses which deals to invest in and how much to allocate per deal, we operate with the following rules of thumb:

Minimum individual cheque size is £2k
HERmesa members allocate a minimum of £10k over one year to dedicate to angel investing
Goal is to make approximately 5 investments in the first 12-18 months of HERmesa membership
We will only invest if one of our members who has relevant sector expertise champions the deal

Membership in HERmesa is limited to those who are “
High Net Worth Individuals” or “Sophisticated Investors as defined by the Financial Conduct Authority under the Financial Services and Markets Act (2000) “FSMA”.  Angel investing, is risky:  risks including illiquidity, future dilution, lack of dividends and potential loss of capital, and, as such, should only be done as part of a diversified portfolio.  Angel investors use their insight and experience to make their own investment decisions.

Get in touch.

We would love to chat about your requirements.